The SUN is the Corporate with its eleven core values
● Honesty ● Trust ● Love ● Innovation ● Commitment ● Competency ● Focus
Our missionOur mission is set to consistently Seeking on potential opportunities base on people’s needs and wants all around the world resulting in development of products and services with the most value and highest level of perceived quality. this is to help people having healthier and happier life. We believe that we have to balance short and long term goals in all three dimensions of the corporate’s performance: social, economic and environmental (People, planet and profits) called sustainability. Beside economic goals, our social performance relates to the health and safety of employees and other people. moreover, our environmental performance refers to the impact of our company’s operations on planet and help people having concerns and consideration about this issues. |
Our visionTo Become one of the most trustable and respected corporates around the world through building and acquiring trustfully, high respect and high love international brands and to achieve this we have clear plans considering: Business ethics Sustainability, (Environmental and social issues) Health & safety of employees and other stakeholders Higher Quality of life Making earth better place to live in for next generation |
ValuesWilling to change: Respect Focus Innovation Success: Be the best we can be : Doing right things in a right way Honesty Commitment Consistent effort to upgrading perceived quality of products and services Health and safety of employees and other stake holders Environmental concerns and considerations Pay Attention to details Competency |
PrinciplesRespect (yourself, other people , planet ) Willing to change Having Focus on work Having focus on employees and stakeholders Hungry for success : Effort to “be the best you can be “ Innovation |